SERP clicks, rankings and billing.

A SERP click run is a real browser searching your keyword on Google, finding your listing, clicking it and staying on your site for the dwell time you set. Each finished run counts towards your daily allowance whether or not your site is found. Blocked or failed runs don't count. Removing a search term and adding a new one doesn't reset the day's allowance, and a term is paused automatically after 3 runs where your site isn't found.

The run is logged as not found, with the results pages it checked (up to 4). It counts towards your daily allowance like any finished run, and after 3 not-found runs in a row the term pauses automatically and you get a notification.

Yes. Each search term has its own target clicks per day. The scheduler spreads the total across your site's active hours and never schedules beyond your plan's daily limit. Runs that already happened today still count if you remove a term.

Not at the moment. Daily quotas reset at midnight in your site's time zone. We are looking at rollover for annual plans.

We can't promise a ranking. Click-through is one signal among many, and results depend on your content, competition and links. We show every run and your position history so you can judge the effect for yourself.

Most customers watch two to four weeks of position history before drawing conclusions. Start with a few keywords where you already rank on page one or two.

You should weigh the risk before using SERP clicks on an important domain. We publish this plainly because you deserve to know it.

Yes, on every plan. Add Serpfull as a custom connector in an assistant that supports them, sign in, and choose which websites and permissions it gets. It can then answer questions from your rankings, audits, analytics, uptime and links, rank fixes by impact, and run checks for you. You can disconnect it at any time in Settings, AI connections.

A full, real browser session, using the device type and location you choose. It searches, scrolls, clicks your result and browses your pages like a person would.

The run stops and is logged as blocked. We don't solve CAPTCHAs, spoof fingerprints or rotate proxies to get around checks. Blocked runs are free.

If your website shows a human-verification check (a challenge page) to visitors, our click runs can't reach it. The run stops straight away and we never try to get past the check. These runs still count towards your daily click allowance, so we notify you once a day while it keeps happening. Turn the check off or allow-list visits in your site's challenge settings, or switch to Serpfull Bot protection, which recognises our click runs and lets them through while still blocking bad bots.

They can show up in third-party analytics. Our own Analytics module excludes visits matched to your Serpfull runs automatically, and run logs include timestamps so you can filter them elsewhere.

Plans are per website per month in GBP, from £59 with every module included and 10 SERP clicks a day (~300/month). Growth, Scale, Pro and Enterprise include more clicks; extra clicks packs from +10 a day for £59 can be added to any plan, and total clicks a day = the plan's included clicks + the pack. VAT is added at checkout where it applies. Annual billing is ten months for twelve.

No. Plans start at £59 a month for one website, you pay when you subscribe, and you can cancel any time from Billing. Failed or blocked runs never count against your quota.

By card, Apple Pay, Google Pay or Link, entered on our own checkout page and processed by our payment provider. We never see or store your full card number.

Upgrade at any time and the difference is prorated. Downgrades take effect at the end of the current billing period.

SERP clicks, Competitors, Backlink exchange (an opt-in partner network of visible, sponsored links), SEO audit (page audits with scores, history and competitor comparison), Analytics (cookieless visitor analytics with sessions, goals, funnels and page speed), Workflows and website management are live. Rank AI, Recordings, Cookie consent, Uptime, Domain monitor, Bot protection and Emails are in development and aren't sold yet.

Each site has its own plan, so agencies only pay for what they run. Contact us if you manage five or more sites.