Integrations

Connect Serpfull to the tools you already use

Switch on an integration for a website, connect it, and your data and alerts go where your team works. We build and run every integration ourselves.

Catalog

Available now and coming soon

Webhooks work today. The rest are in progress; tell us which one you need first.

  • Available

    HubSpot

    Data

    Post website alerts as notes on the matching HubSpot company and see rankings, uptime and SEO health on company records.

    HubSpot setup guide →
  • Available

    Webhooks

    Automation

    Send events from this website to your own endpoints as signed HTTP requests.

  • Coming soon

    Google Search Console

    Data

    Bring search queries, clicks and impressions into your reports.

  • Coming soon

    Google Analytics

    Data

    Compare analytics traffic with what Serpfull measures.

  • Coming soon

    Slack

    Notifications

    Post alerts and report summaries to a channel.

  • Coming soon

    Discord

    Notifications

    Post alerts to a server channel.

  • Coming soon

    Microsoft Teams

    Notifications

    Post alerts and summaries to a Teams channel.

  • Coming soon

    Zapier

    Automation

    Trigger workflows from Serpfull events.

  • Coming soon

    WordPress

    Websites & stores

    Fix SEO issues and add tracking from your WordPress admin.

  • Coming soon

    Shopify

    Websites & stores

    Add tracking and SEO checks to your store.

Webhooks

Your events, on your servers

34 event types across every module, signed and retried, sent to as many endpoints as your plan allows.

  • Pick events per endpoint: runs, rankings, uptime, SSL and domain expiry, SEO audits, backlinks, bot spikes, cookie scans, reports, billing and more.
  • Scope each endpoint to all websites or just a few, and pause one website without touching the rest.
  • Every request is signed with HMAC-SHA256 and a timestamp, with copy-paste verification code for Node.js and Python.
  • Failed deliveries retry for about two days with growing gaps. Each event keeps one id, so duplicates are easy to drop.
  • A delivery log shows status, timing and request and response bodies, with one-click redelivery and test events.
  • Rotate secrets with a 24-hour overlap, and endpoints that keep failing are switched off with an alert to your team.

Events from every module

  • Search clicks
  • Local Business
  • AI Overviews
  • Rankings
  • Websites
  • Uptime
  • Domains & SSL
  • SEO audit
  • Backlinks
  • Bot protection
  • Cookies
  • Reports
  • Partner network
  • Billing & usage

How it works

Three steps per website

  1. 01

    Enable

    Pick an integration on the Integrations page and switch it on for a website.

  2. 02

    Connect

    Add its settings in a short connect step. Credentials, when needed, are stored encrypted.

  3. 03

    Done

    Events and data start flowing. Turn it off or disconnect any time.

In short

Serpfull integrations are built and maintained by Serpfull. Enable them per website and connect them in a few clicks; webhooks are available now, with more on the way.

Missing an integration?

Tell us what you use and we’ll prioritise it.